Carta's premier offering, Moena 12|69, is the first ever fragrance to feature Moena Alcanfor, a rare essential oil steam-distilled from the lateral branches and leaves of Moena trees. The numbers correspond to the geographical coordinates from where the oil is sourced - the Tambopata Province of the Peruvian Amazon at 12.58° South, 69.19° West.
A close botanical relative to the highly endangered Rosewood (another Amazonian tree popular for fragrance), Moena Alcanfor is a new sustainable alternative. This oil is ushering in a promising future for the region’s delicate ecosystem. Its woodsy aroma ignites emotions, purifies and uplifts the spirit, and eases anxiety.
A portion of the proceeds from Moena 12|69 sales are returned to Camino Verde, the only organization in the world distilling Moena Alcanfor.